Orffa Expands Reach in China Through Strategic Partnership with Co-Innova

This partnership will enable the distribution of two of Orffa’s flagship innovations — Excential Energy Plus and Excential Selenium 4000 — across key regions in China.

Orffa, a global leader in feed additive solutions, is pleased to announce a strategic collaboration with Co-Innova Animal Nutrition Technology (Shanghai) Co., Ltd. to strengthen its presence in China. This partnership will enable the distribution of two of Orffa’s flagship innovations — Excential Energy Plus and Excential Selenium 4000 — across key regions in China.

Excential Energy Plus is a next-generation nutritional emulsifiers, which can improve nutrient digestibility and thus improve energy efficiency. Excential Energy Plus is GFLI certified, supporting feed manufacturers and integrators in reaching their climate goals. Excential Selenium 4000 is a highly bioavailable selenium source that supports livestock’s immune functions, fertility, and oxidative stability. Both products are well-established in global markets and validated by extensive scientific research.

The cooperation marks a significant step in Orffa’s continued efforts to deliver tailor-made, science-backed solutions to producers in the Chinese market. With Co-Innova’s strong local network and technical capabilities, more customers will now gain access to Orffa’s innovative feed additives designed to improve efficiency, health, and sustainability.

“We are committed to bring Orffa’s proven solutions closer to our customers in China,” said Ramakanta Nayak, Managing Director Asia Pacific, Orffa. “Co-Innova’s technical expertise and understanding of local market needs align with our objective to provide targeted, high-value solutions to the Chinese livestock industry.”