28 May 2025

Jollibee divests stake in C-Joy Poultry Realty amid strategic shift

Jollibee sells its stake in C-Joy Poultry Realty to streamline operations, ensuring a strong, cost-efficient chicken supply as it expands worldwide

Isa Tan

SAVE IN THE LIBRARY PDF FILE

Philippine fast food giant Jollibee Foods Corporation (JFC) has sold its 30% stake in C-Joy Poultry Realty Inc to Agrotex Commodities Inc for around USD 610,800, as part of its strategic shift toward an asset-light business model.

C-Joy Poultry Realty owns the property in Batangas province where C-Joy Poultry Meats Production Inc is located. The latter runs one of the biggest poultry processing plants in the country, and supplies raw and marinated chicken meat products to popular JFC brands, including Jollibee, Chowking, and Mang Inasal.

While JFC has sold its real estate ownership, it is holding on to its 30% stake in C-Joy Poultry Meats. The remaining 70% belongs to US-based Cargill Inc, a major player in global food production.

This setup allows JFC to prioritize supply chain efficiency and product innovation while reducing its reliance on property ownership.

Chicken top seller

Chicken products remain a cornerstone of JFC’s business, as chicken-based meals remains big favorites across its various brands. C-Joy Poultry Meats’ processing facility is essential to keep up with demand for products like Jollibee’s Chickenjoy and Mang Inasal’s grilled chicken.

In adjusting its investments, JFC aims to ensure its chicken supply stays cost-efficient and reliable, as the company continues to expand both domestically and globally.

Continue after advertising.

The move comes at a time when the company is facing financial changes. Its net income dropped by 8.1% to around USD 43.4 million in Q1 2025, mainly due to higher expense. Nevertheless, total sales grew by 18.9% to around USD 1.9 billion.

As of March 2025, JFC operates 9935 stores globally, including 3393 in the Philippines and 6542 overseas.

PDF FILE